As commercial real estate agents only representing tenants, the team at Tenant Realty Advisors needed a different way to attract qualified leads. Our work included creating a custom sales funnel that integrated a variety of deliverables.
We started with a custom video that told their story through animation technology called motion graphics. This fun and informative video educated prospects on the process of how TRA worked. We used it in conjunction with a dedicated landing page that offered a useful checklist called the “12 Point Checklist When Leasing an Office Space”. After downloading the guide the prospects were added to an email database where they receive periodic email communications from TRA.
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